This article by Taryn Davies is on www.femalefirst.co.uk, I’ve cut it down a little so please follow the link to read the rest of it. I’m also trying to find the original research by Philips Avent so if anyone has seen it please let me know!
“Breastfeeding has been proven to benefit both mother and child. So why do millions of mums feel forced to quit it when they return to work?
What’s worse is 70 per cent say that they wish they could have carried on for longer.
Expressing milk at work means mums can easily do both but six in every seven believed their bosses wouldn’t approve with four in five feeling their colleagues disapproved as well.
As a result, over three quartes felt too embarrassed to pump milk at work.
The research, carried out by Philips AVENT, also looked at hot new mums have found breastfeeding in public in general.
Six out of ten new mums have endured a ‘negative experience’ breastfeeding their baby in public.
“Nearly all new mums said they wanted to feel able to breastfeed in public or continue whilst they worked without causing a stir, and many reported feeling angry or annoyed that they had to endure so much unwanted attention,” says Deneice Harwin, spokeswoman for Philips AVENT.
“We’ve been talking with new mums for years and know that breastfeeding can be difficult for many of them at the beginning. The last thing they need is to feel embarrassed about it, when it can seem daunting already.”
The study also looked in to what they had found easy about the process as well as what they had stuggled with.
One in six admitted they have been so worried about other people’s opinions they have opted to leave the baby screaming for milk rather than breastfeed.
It wasn’t just strangers who made women feel insecure with a fifth of parnters admitting they felt ackward about watching them breastfeed in the beginning. Family and friends have also admitted to making up excuses to leave the room to avoid any discomfort.”