About 10 million of the world’s children die every year before they reach their fifth birthday. That is, over 27,000 per day, or over 1100 per hour. Of these, over a third – more than 450 – are less than a month old. Growing evidence tells us that good breastfeeding practices can save thousands of these babies.
Today a global campaign is being launched calling for support for a mother’s right to breastfeed.
You can find Baby Milk Action’s UK press release about this and the main launch event in India at:
http://www.babymilkaction.org/press/press9feb09.html
The aim is to collect at least a million signatures on a petition calling for political leaders around the world to act to stop the aggressive marketing of breastmilk substitutes and to provide better support for mothers to breastfeed. You can view and sign the petition at:
http://www.onemillioncampaign.org/en/Details_Petitions.aspx
The petition addresses the following message to all world leaders :
As citizens, we call for a stop to commercial interference in infant nutrition, the strict implementation of the International Code for Marketing of Breastmilk Substitutes and ensuring support for women to breastfeed. We urge you to create/implement legislation that restricts infant milk manufacturers from promoting their products as breastmilk substitutes/baby foods, to have a budgeted plan of action to promote and support women for optimal breastfeeding and to ensure breastfeeding friendly workplaces with adequate nursing breaks in the public and private sector so that working women are not forced to abandon breastfeeding.
Also see the posters and other resources on the site to promote the campaign:
http://www.onemillioncampaign.org/
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